Air France French Riviera

Step into the golden age of air travel with this stunning Air France – French Riviera poster, created around 1959 by celebrated French graphic artist Guy Georget (1911–1992). Designed during one of Air France’s most emblematic modernist periods, this lithograph captures the very essence of the Côte d’Azur as it was dreamed in the late 1950s: a sun-drenched, elegant, sharply graphic haven where the deep blue of the Mediterranean meets crisp white architecture and coral-red rooftops.

At first glance, the composition exerts its full power: a serene harbour with sleek, streamlined boats; luminous geometric houses bathed in light; stylised palm trees framing the landscape; and a vibrant red convertible—an irresistible promise of freedom, summer, and winding coastal roads. Every element reflects Georget’s unmistakable style: bold colour blocks, clean contours, vibrant contrasts, and the mid-century mastery of simplified, expressive forms.

Created to promote the “French Riviera” worldwide, this poster embodies the timeless elegance of Air France at a moment when flying still carried the aura of prestige. It reflects France’s post-war modernist vision—chic, radiant, and open to the world. Today, it stands among the rare pieces that unite travel history, 1950s graphic design, and cultural heritage.