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Vintage SNCF Poster “Côte Basque” by Jean Garcia – 1952
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Visit France: Basque Coast

PT417

Vintage SNCF poster - "Côte Basque" by Jean Garcia (1952) - Original lithograph

  • Year : 1952
  • Country of the poster : France
  • Condition : excellent
  • Presentation : on linen
  • Poster designer : Jean Garcia
  • Printer : Ateliers S.C.I.P (Société Coopérative d’Imprimerie Parisienne)
  • Printing process : lithography
  • Signed : yes
€1,250
No tax
Dimensions
  • Smaller Array
About 2 inches more on each side for the covering *

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Published in the early 1950s by the French National Railways (SNCF), this travel poster is one of the iconic works of Jean Garcia, a talented illustrator known for his luminous and evocative compositions.

Through the frame of a train window, the artist reveals the Basque Coast: golden beaches, dramatic cliffs, and traditional Basque houses. This visual approach perfectly reflects the SNCF’s ambition at the time: to inspire travel by linking the modernity of rail with the discovery of France’s regional heritage.

The poster belongs to the golden age of French railway advertising (1945–1960), when the SNCF commissioned leading illustrators to revive tourism after the war. Its bold colors, clear lines, and graphic composition are characteristic of 1950s lithographic poster art, an aesthetic blending the legacy of Art Deco with the spirit of modern design.

Today, this rare piece is highly sought after by both collectors and vintage design enthusiasts. It embodies not only the artistry of mid-century poster design but also a vibrant chapter of French cultural history.

Year
1952
Country of the poster
France
Poster designer
Jean Garcia
Vintage poster
original
Printer
Ateliers S.C.I.P (Société Coopérative d’Imprimerie Parisienne)
Printing process
lithography
Actual size (inches)
24 X 39 inches
Condition
excellent
Presentation
on linen
Signed
yes
Region
Basque Coast

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