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Original Mather Poster 1929 – “Out of the Running” Rare Find
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Mather: Out of the running

PP223

"Out of the Running" – Industrial Motivation Poster, Mather & Company (circa 1929)

  • Year : circa 1929
  • Country of the poster : USA
  • Condition : excellent
  • Presentation : on linen
  • Poster designer : Frank Beatty
  • Printer : Mather & Company, Chicago, Illinois (États-Unis)
  • Printing process : lithography
€3,250
No tax
Dimensions
  • Smaller Array
About 2 inches more on each side for the covering *

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This original poster titled "Out of the Running" is a striking example of American industrial visual culture from the late 1920s. Designed around 1929 by Mather & Company, a Chicago-based firm, this piece was part of a bold and innovative series of over 300 motivational posters created to boost morale and productivity in factories and offices.

Produced during the era of Welfare Capitalism, these posters were more than decoration—they were strategic communication tools. Employers used them to inspire discipline, commitment, and pride among workers at a time when efficiency and loyalty were prized as corporate values.

The image portrays a powerful racehorse mid-jump, with the jockey in a red uniform striving to catch up with the pack. The caption delivers a timeless message:
“A late start puts you behind — spoils your showing. Success never waits!”
Its metaphor of urgency and performance still resonates today, making this piece not only visually compelling but also conceptually enduring.

The artist, Frank Beatty (also referenced as Frank Mather Beatty), was known for his expressive and dynamic compositions. Here, he blends bold colors, strong outlines, and sharp contrast to capture the relentless pace of competition—a theme that transcends decades.

As a rare surviving piece from the celebrated Mather Work Incentive series (1923–1929), this poster holds significant value for collectors of vintage design, early 20th-century American art, and industrial heritage. Its striking presence makes it a standout piece for a modern office, design studio, or curated interior.

Year
circa 1929
Country of the poster
USA
Poster designer
Frank Beatty
Vintage poster
original
Printer
Mather & Company, Chicago, Illinois (États-Unis)
Printing process
lithography
Actual size (inches)
36 X 44 inches
Condition
excellent
Presentation
on linen
City
Chicago

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