• New
Vintage Poster Savignac x BIC — “Elle court, elle court…”
search

Elle court, elle court la pointe Bic...

PP224

Original Vintage Poster — “Elle court, elle court la pointe BIC” — Raymond Savignac, circa 1950

  • Year : circa 1950
  • Country of the poster : France
  • Condition : excellent
  • Presentation : on linen
  • Poster designer : Raymond Savignac
  • Printer : Agence française de propagande, Paris
  • Printing process : lithography
  • Signed : yes
€3,750
No tax
Dimensions
  • Smaller Array
About 2 inches more on each side for the covering *

Available

Quantity

Rating:
(0)

Step into the golden age of French advertising with this rare and authentic creation by Raymond Savignac, the unrivalled master of humorous graphic design from the 1950s. Created around 1950–1951, this iconic poster was designed for the very first campaign promoting the revolutionary BIC ballpoint pen.

“Elle court, elle court…” (“She runs, she runs...”), proclaims the handwritten slogan as a whimsical figure rushes after an oversized pen tip. With its playful drawing style, bright colours, and clever visual humour, Savignac turned a common object into a symbol of modernity.

1. A graphic masterpiece

  • Bold primary colours: sunny yellow, deep blue, vibrant orange

  • Dynamic composition: simple yet powerful layout

  • Unmistakable style: characteristic of Savignac’s accessible and witty visual language

2. A true collector's item

  • Original vintage poster, produced in the early 1950s

  • Signed “Savignac” lower left, printed by Agence française de propagande, Paris

  • Rare on the market, this work stands out for its vibrant appeal and timeless design

3. Why acquire it?

More than decorative art, this piece is a slice of visual history, capturing a moment when advertising met artistic expression. Whether you're a collector, design enthusiast, or lover of vintage style, this rare gem will bring a joyful and cultural touch to any space.

Year
circa 1950
Country of the poster
France
Poster designer
Raymond Savignac
Vintage poster
original
Printer
Agence française de propagande, Paris
Printing process
lithography
Actual size (inches)
47 X 63 inches
Condition
excellent
Presentation
on linen
Signed
yes
Brand
Bic

You might also like

  • 2

    Monsavon

    €3,200

    - Raymond Savignac

  • 1

    Rasoirs Bic

    €1,000

    1975 - Bernard Villemot

  • 0

    1965 - Raymond Savignac

  • 0

    Tintin Orange

    €9,750

    1962 - Raymond Savignac

    • New