• New
Michelin Poster 1912 – Bibendum on Bike by O’Galop
search

Michelin: le meilleur, le moins cher

PP228

Original vintage poster “Michelin Bicycle Tyres – The best, the cheapest” (1912), by O’Galop – Henri Garand, Cycles Manthelan.

  • Year : 1912
  • Condition : excellent
  • Presentation : on linen
  • Poster designer : Marius Rossillon, dit O’Galop
  • Printer : Chaix
  • Printing process : lithography
€3,250
No tax
Dimensions
  • Smaller Array
About 2 inches more on each side for the covering *

Available

Quantity

Rating:
(0)

A rare poster from the golden age of lithographic advertising

This original 1912 poster perfectly captures one of the most iconic moments in the history of French advertising. It features Bibendum, the famous Michelin Man, in an unexpected pose: riding a bicycle, cigar in mouth, proudly wearing a sign proclaiming “The Best – The Cheapest.”

A work by O’Galop, a pioneer of modern poster art

The artist, Marius Rossillon, known as O’Galop, was one of the most influential illustrators of the Belle Époque. He created the first-ever image of Bibendum in 1898 and contributed to the evolution of poster art by combining humor, anthropomorphism, and graphic sophistication.

Industrial innovation with local roots

While promoting Michelin bicycle tires, this poster also includes the inscription Henri Garand – Cycles Manthelan, likely referencing a local bicycle dealer in Manthelan, France. This dual identity – national brand and regional business – adds a unique layer of heritage value.

A masterpiece of lithographic printing

Printed by the renowned Chaix lithographic house in Paris, this artwork exemplifies the rich visual culture of early 20th-century advertising. The color lithography technique produces vibrant colors and clean lines typical of this period’s finest posters.

A coveted collector's item

With its large format, excellent condition (linen-backed), and famous signature, this poster is now considered a rare and highly collectible piece for aficionados of graphic art, industrial design, and cycling history.

Year
1912
Poster designer
Marius Rossillon, dit O’Galop
Vintage poster
original
Printer
Chaix
Printing process
lithography
Actual size (inches)
31 X 47 inches
Condition
excellent
Presentation
on linen
Brand
Michelin

You might also like

  • 0

    1912 - Marius Roussillon dit Ogalop