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Original Peugeot Poster by Cappiello (1925) – Rare & Vintage
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Peugeot par Cappiello

PP212

Original Peugeot Poster – "Leaping Lion" – Leonetto Cappiello (circa 1925)
Vintage lithographic poster printed by Devambez, Paris.

  • Year : 1925
  • Country of the poster : France
  • Condition : excellent
  • Presentation : on linen
  • Poster designer : Leonetto Cappiello
  • Printer : Les nouvelles affiches Cappiello, Paris
  • Printing process : lithography
  • Signed : yes
€7,500
No tax
Dimensions
  • Smaller Array
About 2 inches more on each side for the covering *

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Step into the golden age of French advertising with this exceptional original poster by Leonetto Cappiello, created around 1925 for Peugeot. Depicting a majestic lion leaping over a green torpedo-style car, this striking composition embodies both mechanical power and French national identity, while showcasing the bold graphic style that made Cappiello a legend.

Leonetto Cappiello (1875–1942), a key figure in poster art, is often hailed as the father of modern advertising graphics. From the early 1900s, he broke away from traditional norms by placing a single, bold image on a flat background, without clutter or unnecessary text — a revolutionary style that defined commercial visuals for decades.

This emblematic poster includes all the signature features of Cappiello’s work:

  • - A dynamic composition: the black lion, Peugeot’s official symbol since 1858, leaps forward with ferocious energy — a metaphor for the brand’s power and performance.
  • - A striking tricolor backdrop: the blue, white, and red evoke the French flag and reinforce the national identity of the marque.
  • - Textless impact: the message is entirely visual — instantly memorable and unmistakably Peugeot.

This is an original copy, printed using a color lithographic process by the prestigious Devambez printing house in Paris, Cappiello’s exclusive printer from 1921 onward and renowned for its high-quality poster production.

Collector Appeal

  • - An authentic vintage piece of French graphic heritage, typical of the Art Deco period.
  • - Produced in a limited run — highly sought after on the collectors’ market.
  • - Ideal for enthusiasts of early automotive history, vintage poster art, or timeless design.
  • - Significant artistic and historical value, enhanced by Cappiello’s global recognition.
Year
1925
Country of the poster
France
Poster designer
Leonetto Cappiello
Vintage poster
original
Printer
Les nouvelles affiches Cappiello, Paris
Printing process
lithography
Actual size (inches)
46 X 62 inches
Condition
excellent
Presentation
on linen
Signed
yes
Brand
Peugeot

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